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Senior BSBA-M bags silver in marketing pitch quiz

              Margel Aira C. Sadili, a senior Bachelor of Science in   Business Administration-Marketing landed 2nd place in the   Marketing Pitch competition  held last August 31, 2013 during the first chapter event of Philippine Junior Marketing Association (PJMA)at the University of Pangasinan, Arellano St., Dagupan City.

              Enthemed “JUAN BIG IDEA: Soaring to Broader Marketing Heights”, the event was attended by forty (40) students from the College of Business Education of PLT College Inc.

              Sadili and her groupmates from other participating schools were instructed to present an advertisement for a certain province about risk reduction. Each team was composed of student-representatives from all participating schools and each was guided on the following factors:     Campaign Title; Tag Line; Marketing Objectives; Target Market; Marketing Strategies; and Success Metrics. #